Latest news from the world of apps and beyond.

User research is not just about gathering opinions; it's about uncovering real needs. Integrating user research into product development helps ensure you're solving real problems and building something users want. This article explores why user research is essential and how to make it an integral part of your process.

Our regular breakdown of all things growth at Pocketworks. Read this for tips, insights and ideas of how to grow your mobile app the right way. 

If you're about to get your app plans moving, don’t forget to ask yourself these important questions:

I was chatting with a local startup founder the other day. I found myself saying it's better to start by assuming you will not build an app. Instead, do experiments to prove that an app is a good idea.

It typically takes three to twelve months to develop a small or medium-sized app. A larger one can take 12-24 months. Read on to find out how to influence your app development timeline.

If you're leading digital projects right now, you've probably had to cope with a lot of change. A lot of change in a very short timeframe. Here's a quick round-up of how some businesses we work with have responded.